Design leader helping technical founders take their product from zero to one.
Contact: shannon@yes-and.com
Bio
Shannon Colón runs Yes—And; a creative consultancy that helps founders turn their idea into an MVP. Shannon has 13 years of experience across the design spectrum, from brand identity and graphic design to UX and product design. She’s worked closely with founders, development, strategy, and marketing, and excels at visually communicating in a consistent way across multiple parts of a business.
Growing up in a big family, Shannon is comfortable reading between the lines, finding the signal in the noise, and translating complexity into simple solutions.
Expertise
- Product Design
- Branding
- Web Design
Featured Work
(more coming soon)
Kind Words
Shannon is a godsend! Her creative eye is impeccable. Time and again, Shannon has been able to not only fully capture my vision, but to elevate it! I especially appreciate that Shannon's disposition is so steady. Even in the mad dash toward a deadline, she is calm and resolved, and continues to perform with excellence. Shannon is a true gem to have on any technical team, even moreso for Founders who are new to the space and require a bit more patience and handholding in order to build something amazing. We're thankful to have had Shannon onboard from the inception of our tool and dare not think where we would be today without her brilliance.
Nekisha Killings, The Melanated Mammary Atlas
Shannon is always willing to listen to feedback and iterate on her designs. She was also a pleasure to be around, and her positive attitude made working on the project a joy. One thing that surprised me about working with Shannon was her willingness to go the extra mile until we were satisfied with the results. She was always willing to put in the extra effort to ensure the project was a success. To me, this is a testament to her dedication and commitment to her work.
Shannon's superpower is her ability to take complex ideas and make them simple and easy to understand. She has a gift for communicating design concepts in a way that is both clear and engaging.
Rodrigo Carriedo, Propio
One of the most enjoyable aspects of working with Shannon is her collaborative nature and dedication to her projects. She consistently went above and beyond to ensure that our brand identity resonated with our target audience and reflected the essence of our company. Her ability to communicate effectively and integrate seamlessly with our team made the entire process smooth and enjoyable.
Shannon's strength lies in her unique combination of creativity, marketing prowess, and keen understanding of the nuances of our product. Her ability to distill complex ideas into visually compelling designs while maintaining a clear focus on our brand's core values and marketing strategy has been invaluable to our success.
Denzil Eden, Smarty
Shannon picked up on a complex idea quickly and hit the ground running, offering ideas to improve along the way. This was unexpected and welcome! She felt like part of the team from the first moment we began talking about the project.
Shannon brought good ideas to the table, simplifying and beautifying the bare bones experience we started with. Her turnaround was fast, and she met the timelines agreed to. Her communication was strong throughout the process.
Shannon doesn't just create designs. She thinks about the problem, the customer, and the solution and weaves them together seamlessly. Shannon is a simplifier, which is incredibly helpful for early startups.
Kristina Herrmann, Radish
We’ve worked with Shannon for over 5 years and couldn’t be happier with the results of our work together. Shannon has a knack for taking specs that are complicated and unsightly and turning them into a product that is simple and beautiful. I’ve been managing development processes for 15+ years and she is the best I’ve worked with at making me feel novice (in a good way). While I deliver a spec that is functional, she returns a design that is intuitive and visually engaging. She is a critical element in the ongoing success of our web app.
Joe Miller, Shortlister
Having spent my entire career working on the verbal side of branding, I know the importance of a strong visual brand as well as my inability to create one. I wanted a simple, effective brand for my independent consultancy, without the bloated timelines, deliverables, and cost inherent in working with larger studios. Shannon understood this, tailoring our engagement to the key deliverables that any independent consultant would need. Shannon was communicative, down-to-earth, and committed to my satisfaction. The entire process felt super easy (and fun!) and I'd recommend Shannon to all of my peers.
Emily Grubman, Title Case
Shannon is an excellent communicator and is really great with our clients. She’s got an incredible skill as a designer in taking very loose guidelines / requirements and producing beautiful, high quality designs that are within a brand’s existing styles. I’d recommend her wholeheartedly as someone looking for a dependable and talented designer to work with.
Pavan Trikutam, Gray Bike
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